MY DENTIST ON STEELES
We partnered with My Dentist on Steeles to give their brand a full treatment, moving away from a dated look and stepping into something more polished, professional, and welcoming. We started by refreshing their visual identity with a clean, modern logo and a softer colour palette that reflects the warm, family-friendly experience they offer.
From there, we carried that look into a thoughtfully designed website that feels calm, intuitive, and easy to navigate. Paired with sleek new business cards and cohesive brand elements throughout, the full update brings clarity, consistency, and new energy to their presence, online and in person.

Website, Branding & PRINT
A Brand To Smile ABout
A fresh identity and a modern digital presence brought new energy to My Dentist on Steeles. The custom website is designed with both clarity and warmth in mind—easy to navigate, welcoming to visitors, and reflective of the clinic’s approachable, professional atmosphere. The rebrand included a new logo, updated print materials, and a cohesive visual language that ties everything together, reinforcing trust and consistency at every interaction.






CASE STUDY
The Story Behind The Brand
My Dentist on Steeles had a dated look that no longer matched the warm, family-friendly experience they wanted patients to feel, and needed a rebrand that carried a fresh identity across every touchpoint, not just a new website.
Our approach started with a clean, modern logo and a softer colour palette, then carried that identity through a thoughtfully designed website built for clarity and warmth, sleek new business cards, and cohesive brand elements throughout.
The result is a practice that feels more polished, professional, and welcoming online and in person, with a brand refresh that brings clarity, consistency, and new energy to how patients experience My Dentist on Steeles.
